Chapter 8

This chapter caused me a little concern. Up to this point, most of the mass collaboration being done involved individuals or companies that maintained their own independence in some way. In this chapter, however, the authors discuss companies that have formed groups involving all levels of supply, manufacture, and distribution. This is incredily similar to the monopolies of the early 20th century. While these companies may be able to work more efficiently than lone competitors, the consumers may be hurt if this process continues. Without regulation, these companies can combine all of their processes into a collaborative effort through which the can control prices and supply.

I can see how mass collaboration could be good for both companies and consumers, but companies must not be allowed to take all of the advantage for themselves. The very nature of mass collaboration may prevent that from happenings since consumers are more connected and involved than ever before, but I still feel that the process in general should be carefully watched.